{"id":66346,"date":"2022-04-14T11:26:05","date_gmt":"2022-04-14T11:26:05","guid":{"rendered":"https:\/\/regenerative-agriculture.danone.com\/projects\/proyecto-frezna\/"},"modified":"2022-04-14T11:26:06","modified_gmt":"2022-04-14T11:26:06","slug":"proyecto-frezna","status":"publish","type":"project","link":"https:\/\/regenerative-agriculture.danone.com\/es\/projects\/proyecto-frezna\/","title":{"rendered":"Proyecto Frezna"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em>Una contribuci\u00f3n del Fondo Danon<\/em>e <em>para el e Ecosistema<\/em><\/p>\n<style>#kt-layout-id_6c52a7-7a > .kt-row-column-wrap{align-content:start;}:where(#kt-layout-id_6c52a7-7a > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}#kt-layout-id_6c52a7-7a > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var( --global-kb-row-default-top, 25px );padding-bottom:var( --global-kb-row-default-bottom, 25px );padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}#kt-layout-id_6c52a7-7a > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){#kt-layout-id_6c52a7-7a > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){#kt-layout-id_6c52a7-7a > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style>\n<div class=\"wp-block-kadence-rowlayout alignnone\"><div id=\"kt-layout-id_6c52a7-7a\" class=\"kt-row-layout-inner kt-layout-id_6c52a7-7a\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-gutter-default kt-v-gutter-default kt-row-valign-top kt-row-layout-equal kt-tab-layout-inherit kt-m-colapse-left-to-right kt-mobile-layout-row\"><style>.kadence-column_bc194d-f8 > .kt-inside-inner-col{border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;}.kadence-column_bc194d-f8 > .kt-inside-inner-col,.kadence-column_bc194d-f8 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column_bc194d-f8 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column_bc194d-f8 > .kt-inside-inner-col{flex-direction:column;}.kadence-column_bc194d-f8 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column_bc194d-f8 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column_bc194d-f8{position:relative;}@media all and (max-width: 1024px){.kadence-column_bc194d-f8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column_bc194d-f8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column inner-column-1 kadence-column_bc194d-f8\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\" id=\"why-does-it-matter\">Por qu\u00e9 es importante<\/h2>\n\n\n\n<p>Las fresas encabezan la lista de la fruta que Danone compra, con 27.000 toneladas al a\u00f1o. Sin embargo, las condiciones en las que trabajan algunos de nuestros productores distan de ser \u00f3ptimas, especialmente en Marruecos, que proporciona la mayor parte de las fresas a Danone Europa.<\/p>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<style>#kt-layout-id_4ac1ea-9f > .kt-row-column-wrap{align-content:start;}:where(#kt-layout-id_4ac1ea-9f > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}#kt-layout-id_4ac1ea-9f > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var( --global-kb-row-default-top, 25px );padding-bottom:var( --global-kb-row-default-bottom, 25px );padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}#kt-layout-id_4ac1ea-9f > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){#kt-layout-id_4ac1ea-9f > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){#kt-layout-id_4ac1ea-9f > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style>\n<div class=\"wp-block-kadence-rowlayout alignnone\"><div id=\"kt-layout-id_4ac1ea-9f\" class=\"kt-row-layout-inner kt-layout-id_4ac1ea-9f\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-gutter-default kt-v-gutter-default kt-row-valign-top kt-row-layout-equal kt-tab-layout-inherit kt-m-colapse-left-to-right kt-mobile-layout-row\"><style>.kadence-column_7d26c0-d5 > .kt-inside-inner-col{border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;}.kadence-column_7d26c0-d5 > .kt-inside-inner-col,.kadence-column_7d26c0-d5 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column_7d26c0-d5 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column_7d26c0-d5 > .kt-inside-inner-col{flex-direction:column;}.kadence-column_7d26c0-d5 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column_7d26c0-d5 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column_7d26c0-d5{position:relative;}@media all and (max-width: 1024px){.kadence-column_7d26c0-d5 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column_7d26c0-d5 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column inner-column-1 kadence-column_7d26c0-d5\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\" id=\"what-is-the-initiative\">La iniciativa<\/h2>\n\n\n\n<p>Los objetivos del proyecto Frezna son abordar los 3 principales aspectos de la producci\u00f3n de fresas de Danone en Marruecos: sociales, econ\u00f3micos y ambientales. Trabajando codo con codo con nuestros socios locales, el proyecto Frezna impulsa cambios sistem\u00e1ticos que mejoren las condiciones de los productores de la regi\u00f3n.<\/p>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<style>#kt-layout-id_25b2d3-55 > .kt-row-column-wrap{align-content:start;}:where(#kt-layout-id_25b2d3-55 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}#kt-layout-id_25b2d3-55 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var( --global-kb-row-default-top, 25px );padding-bottom:var( --global-kb-row-default-bottom, 25px );padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}#kt-layout-id_25b2d3-55 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){#kt-layout-id_25b2d3-55 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){#kt-layout-id_25b2d3-55 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style>\n<div class=\"wp-block-kadence-rowlayout alignnone\"><div id=\"kt-layout-id_25b2d3-55\" class=\"kt-row-layout-inner kt-layout-id_25b2d3-55\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-gutter-default kt-v-gutter-default kt-row-valign-top kt-row-layout-equal kt-tab-layout-inherit kt-m-colapse-left-to-right kt-mobile-layout-row\"><style>.kadence-column_c4cfdf-2e > .kt-inside-inner-col{border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;}.kadence-column_c4cfdf-2e > .kt-inside-inner-col,.kadence-column_c4cfdf-2e > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column_c4cfdf-2e > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column_c4cfdf-2e > .kt-inside-inner-col{flex-direction:column;}.kadence-column_c4cfdf-2e > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column_c4cfdf-2e > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column_c4cfdf-2e{position:relative;}@media all and (max-width: 1024px){.kadence-column_c4cfdf-2e > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column_c4cfdf-2e > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column inner-column-1 kadence-column_c4cfdf-2e\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\" id=\"opportunities-for-other-farms\">Oportunidades para otras explotaciones<\/h2>\n\n\n\n<p>Frezna tiene como objetivo desarrollar<strong>un modelo agr\u00edcola sostenible<\/strong>para producir una fresa sostenible. La mayor\u00eda de las iniciativas que se est\u00e1n emprendiendo no son espec\u00edficas de esta regi\u00f3n y pueden aplicarse a otras producciones freseras en cualquier rinc\u00f3n del mundo.<\/p>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<style>#kt-layout-id_1646f0-45 > .kt-row-column-wrap{align-content:start;}:where(#kt-layout-id_1646f0-45 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}#kt-layout-id_1646f0-45 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var( --global-kb-row-default-top, 25px );padding-bottom:var( --global-kb-row-default-bottom, 25px );padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}#kt-layout-id_1646f0-45 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){#kt-layout-id_1646f0-45 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){#kt-layout-id_1646f0-45 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style>\n<div class=\"wp-block-kadence-rowlayout alignnone\"><div id=\"kt-layout-id_1646f0-45\" class=\"kt-row-layout-inner kt-layout-id_1646f0-45\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-gutter-default kt-v-gutter-default kt-row-valign-top kt-row-layout-equal kt-tab-layout-inherit kt-m-colapse-left-to-right kt-mobile-layout-row\"><style>.kadence-column_8f755a-58 > .kt-inside-inner-col{border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;}.kadence-column_8f755a-58 > .kt-inside-inner-col,.kadence-column_8f755a-58 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column_8f755a-58 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column_8f755a-58 > .kt-inside-inner-col{flex-direction:column;}.kadence-column_8f755a-58 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column_8f755a-58 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column_8f755a-58{position:relative;}@media all and (max-width: 1024px){.kadence-column_8f755a-58 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column_8f755a-58 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column inner-column-1 kadence-column_8f755a-58\"><div class=\"kt-inside-inner-col\">\n<p class=\"has-text-align-center\">Visite el sitio web del <a rel=\"noreferrer noopener\" href=\"http:\/\/ecosysteme.danone.com\/projectslists\/frezna\/\" data-type=\"URL\" data-id=\"http:\/\/ecosysteme.danone.com\/projectslists\/frezna\/\" target=\"_blank\"><strong>FONDO DANONE PARA EL ECOSISTEMA<\/strong> <\/a>para obtener m\u00e1s informaci\u00f3n<\/p>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<style>.wp-block-kadence-advancedbtn.kb-btns_ea1163-93{gap:var(--global-kb-gap-xs, 0.5rem );justify-content:center;align-items:center;}.kt-btns_ea1163-93 .kt-button{font-weight:normal;font-style:normal;}.kt-btns_ea1163-93 .kt-btn-wrap-0{margin-right:5px;}.wp-block-kadence-advancedbtn.kt-btns_ea1163-93 .kt-btn-wrap-0 .kt-button{color:#555555;border-color:#555555;}.wp-block-kadence-advancedbtn.kt-btns_ea1163-93 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns_ea1163-93 .kt-btn-wrap-0 .kt-button:focus{color:#ffffff;border-color:#444444;}.wp-block-kadence-advancedbtn.kt-btns_ea1163-93 .kt-btn-wrap-0 .kt-button::before{display:none;}.wp-block-kadence-advancedbtn.kt-btns_ea1163-93 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns_ea1163-93 .kt-btn-wrap-0 .kt-button:focus{background:#444444;}<\/style>\n<div class=\"wp-block-kadence-advancedbtn kt-btn-align-center kt-btn-tablet-align-inherit kt-btn-mobile-align-inherit kt-btns-wrap kt-btns_ea1163-93\"><div class=\"kt-btn-wrap kt-btn-wrap-0\"><a class=\"kt-button button kt-btn-0-action kt-btn-size-standard kt-btn-style-basic kt-btn-svg-show-always kt-btn-has-text-true kt-btn-has-svg-false\" href=\"\/projects\/\"><span class=\"kt-btn-inner-text\">Volver a nuestras mejores pr\u00e1cticas<\/span><\/a><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Una contribuci\u00f3n del Fondo Danone para el e Ecosistema Por qu\u00e9 es importante Las fresas encabezan la lista de la fruta que Danone compra, con 27.000 toneladas al a\u00f1o. Sin embargo, las condiciones en las [&hellip;]<\/p>\n","protected":false},"featured_media":2377,"template":"","project_status":[],"project_cat":[132],"scope":[],"country":[353],"production_type":[346],"class_list":["post-66346","project","type-project","status-publish","has-post-thumbnail","hentry","project_cat-habilidades-saludables","country-marruecos","production_type-fruta"],"acf":[],"_links":{"self":[{"href":"https:\/\/regenerative-agriculture.danone.com\/es\/wp-json\/wp\/v2\/project\/66346","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/regenerative-agriculture.danone.com\/es\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/regenerative-agriculture.danone.com\/es\/wp-json\/wp\/v2\/types\/project"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/regenerative-agriculture.danone.com\/es\/wp-json\/wp\/v2\/media\/2377"}],"wp:attachment":[{"href":"https:\/\/regenerative-agriculture.danone.com\/es\/wp-json\/wp\/v2\/media?parent=66346"}],"wp:term":[{"taxonomy":"project_status","embeddable":true,"href":"https:\/\/regenerative-agriculture.danone.com\/es\/wp-json\/wp\/v2\/project_status?post=66346"},{"taxonomy":"project_cat","embeddable":true,"href":"https:\/\/regenerative-agriculture.danone.com\/es\/wp-json\/wp\/v2\/project_cat?post=66346"},{"taxonomy":"scope","embeddable":true,"href":"https:\/\/regenerative-agriculture.danone.com\/es\/wp-json\/wp\/v2\/scope?post=66346"},{"taxonomy":"country","embeddable":true,"href":"https:\/\/regenerative-agriculture.danone.com\/es\/wp-json\/wp\/v2\/country?post=66346"},{"taxonomy":"production_type","embeddable":true,"href":"https:\/\/regenerative-agriculture.danone.com\/es\/wp-json\/wp\/v2\/production_type?post=66346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}